SHARING KNOWLEDGE
Alqua reports
All our industry expertise gathered in insightful reports.
Digital Performance Index
We have developed a cutting-edge AI tool that generates the most comprehensive and accurate benchmark reports in the market.
Our algorithm Digital Performance Score evaluates the digital brand value of companies by analyzing key marketing indicators such as website traffic, unique users, bounce rate, and critical performance metrics from social media platforms (Instagram, Facebook, LinkedIn, TikTok, YouTube, X), along with numerous other digital metrics.
Using this data, we create an intuitive dashboard that provides our clients with valuable competitor insights, including:
- Identifying Industry Leaders: We highlight the top performers and analyze the strategies that have propelled them to leadership positions.
- Global Strategy Analysis: We examine successful strategies from various industries around the world, offering a diverse perspective on market approaches.
- 360-Degree Digital Value Assessment: We deliver a holistic view of our clients’ digital presence, enabling informed decision-making and strategic planning.
Hotels
The best digital strategies in the hotel sector
The hotel sector faces constant changes in how to attract and retain customers in an increasingly digital environment. At Alqua, we have used our Alqua Digital Index to analyse over 3,000 hotel brands nationally and internationally, evaluating the effectiveness of their digital strategies. This report reveals how the leading hotel chains are using advanced technology and content strategies to stand out in a highly competitive market.
Fashion
The best digital strategies in the fashion sector
The world of fashion is a constantly innovative landscape where creativity and technology come together to capture the attention of a demanding and ever-changing audience. At Alqua, we have used our Alqua Digital Index to analyse the digital strategies of over 5,000 fashion brands, identifying those that are truly setting trends in the digital space. This report offers a detailed insight into the tactics defining the future of fashion online.
Banking
The best digital strategies in the banking in Spain
In the last few years, companies operating in the Banking sector have had to digitize their processes and services, especially due to the emergence of new players in the Fintech industry. At Alqua, we have analyzed, with our own technology based on Big Data and Artificial Intelligence, the national banks operating in Spain at a digital level and we have developed a report with the companies with the best digital performance in this sector. Download our report and discover which companies have outperformed in the sector.
Startups
The best digital strategies in the startup sector
Startups are the driving force of innovation, and their ability to adapt swiftly to the digital environment is crucial to their success. At Alqua, we have analysed more than 5,400 startups using our Alqua Digital Index, identifying those that are excelling with their innovative and effective digital strategies. This report provides an essential guide to understanding how leading startups are conquering their markets through digitalisation.
Beauty
The best digital strategies in the beauty sector
The beauty sector has become a benchmark for implementing creative and effective digital strategies, especially in an overcrowded market. At Alqua, we have analysed over 2,650 beauty brands using our Alqua Digital Index, highlighting those that have successfully captured public attention through impactful digital campaigns. This report will show you which brands are defining the new rules of digital marketing in the beauty sector.
Education
The best digital strategies in the education sector
Digitalisation in the education sector not only transforms the way knowledge is delivered but also how educational institutions position themselves in the market. At Alqua, we have analysed more than 3,500 educational institutions and brands globally using our Alqua Digital Index, highlighting those at the forefront of digitalisation. This report provides a deep analysis of the digital strategies that are redefining education.
Food & Beverage
The best digital strategies in the food and beverage sector
The food and beverage sector has had to quickly adapt to new digital demands, with an increasing focus on consumer interaction through social media. At Alqua, we have used our Alqua Digital Index to analyse more than 2,000 brands, identifying the digital strategies achieving the highest levels of engagement and loyalty. This report highlights the brands dominating the digital market in this sector.
Restaurants
The best digital strategies in the restaurant sector
The restaurant sector has seen significant growth in its digital presence, driven by new chains that have successfully connected with a young and digitally active audience. At Alqua, we have used our Alqua Digital Index, based on Big Data and Artificial Intelligence, to analyse over 1,500 brands nationally and internationally. This analysis has allowed us to identify the most effective digital strategies in the sector, highlighting the brands leading in engagement and creativity on social media. Discover in our report which brands are transforming digitalisation in the restaurant sector.
Alqua
The Digital Partner