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Food & Beverage

Global index Jun 2020

The best digital strategies in the food and beverage sector

Over the last 5 years, we have been witnessing a natural online presence increase in the Food & Beverages industry. Instagram has become our “go-to” online shop, turning into the place where we ask questions and share any brand related comments. With this growth tendency, brands had to develop better customer support platforms and crisis management strategies. Some brands had to reinvent themselves and others still need to improve. With our in-house Big Data and Artificial Intelligence tool, Alqua Cloud, we’re able to develop a report by analysing more than 100.000 companies. Check out Food & Beverage 2020 report.

Table of contents

What's inside?


Industry overview: ranking

Top 200 food & beverage brands in Spain


Analysis of the best brands

Sub Rankings with the best brands in the sector according to the different KPIs


Study of the best posts in the sector

Analysis of the contents that worked best in the different social networks


Best influencer marketing strategies

Ranking of the most successful campaigns


Exclusive industry insights

Thanks to our own technology, Alqua Cloud, we have been able to produce the most accurate insights



Trends and reflections on the sector

Key learnings

What’s included?

The report includes a comprehensive study based on a sample of 2,000 food & beverage brands nationwide. The data revolves around:

Ranking by social network

Complete analysis of the best campaigns

Exclusive industry insights

Best influencer marketing strategies

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